Listen every weekday morning at 7:20 as Kevin and Robert introduce the “Secret Sound.”  Then be caller #9 on the GO-lines (435-1059/826-1059/866-515-1059) to take a guess at the Secret Sound.  Each individual Secret Sound Jackpot begins with a jackpot of $105.  I f you guess correctly---hooray!  You win the money!  If it is an incorrect guess, try again , because we give you a chance to guess the SECRET SOUND several times a day to give you more chances to cash in!  The longer you listen----the better your chance to win as listener’s wrong guesses make it easier for the next person to win---process of elimination!!!!  If no one guesses that day’s Secret Sound, we CONTINUE TO PLAY THE SAME ONE THE NEXT DAY beginning again with the guaranteed play at 7:20am, and the jackpot has grown another $105!  It will keep growing daily until it is guessed, then a new Secret Sound will begin the next weekday morning at 7:20am for $105.   

Here are the official  SECRET SOUND contest rules:

1. You must be at least 18 (Eighteen) years of age to enter this contest on WHGO (GO-FM).  No purchase necessary. One prize per person / household only. Winners of all contests must sign a release form acknowledging that they have read and understand the contest rules and that they are eligible under the contest rules to receive the prize. All prizes must be picked up at the WHGO studios within 2 weeks of notification of availability unless other arrangements are made with WHGO's approval, or the winner forfeits the prize. All winners will be required to come to the WHGO studios to sign off on all paper work prior to receipt of prize.

2. Employees of Mississippi Media, all organizations providing prizes, any other radio station in Mississippi, their participating sponsors, their agencies, and their immediate families are ineligible to participate. WHGO reserves the right to disqualify any contestant if contest rules are not followed, contestant is found ineligible, or contestant has engaged in fraudulent or belligerent behavior.

3. By participating, all entrants acknowledge and agree that they have entered the contest of their own free will, that the full rules and details of the contest have been made available to them in writing and they therefore understand and agree that neither WHGO, Mississippi Media, all organizations providing prizes, their participating sponsors, their agencies, and their immediate families, or their agents, affiliates, sponsors, representatives, or employees have any liability with respect to the contestants' participation in the contest or winning a prize and are not liable for any damages out of acceptance and use of a prize, including liability for personal injury and/or death. By entering into this promotion participants agree to be bound by these rules and the decision of the sponsoring station, which are binding in all respects.

4. All contestants acknowledge as a condition of entry that WHGO, Mississippi Media, all organizations providing prizes, and their participating sponsors have the right to publicize and broadcast his/her name, character, likeness, voice or all matters incidental herein.

5. All prizes are non-transferable for other prizes or to other persons, and not redeemable for cash. Sponsors reserve the right to substitute prizes of equal or greater value. Any prize will require the winner to fill out a W-9 tax form prior to receipt of the prize and the winner will be responsible for paying any taxes associated with the prize. Winners will be required to furnish their Social Security number for tax reporting purposes.

6. Sweepstakes and contest are open to U.S. residents only. Void where prohibited by law. Any specific rule and/or addendum are available at the WHGO studios. Additional rules may be added by WHGO at its discretion, so long as the rule change is announced and not implemented until the day following the announcement. No more than one prize per household for the money giveaway for the duration of the contest…no exceptions.  Any contestant winning a prize or accumulation of prizes valued at over $600 may not win another prize valued at $600 or more from WHGO for 12 months following the winning of the original prize. In the event a contestant does win a second prize, they keep the original prize but additional prizes will be forfeited. WHGO's decisions in selecting winners are final and incontestable.

7. Contest dates are Monday thru Friday…April 28 thru June 20, 2008.  Contest times are Monday thru Friday 6am until 12 midnight.  To enter the contest, contestant must be the correct caller (9) as the sound of the WHGO “GO-FM Secret Sound” is played on the air.  Caller #9 on the “GO lines” (228) 435-1059, (228) 826-1059 or (866) 515-1059 has one chance to guess the identity of the “Secret Sound.”  A correct guess wins the current jackpot.  Jackpots begin at a value of $105.  Each weekday the “Secret Sound” goes unidentified, an additional $105 is added to the daily jackpot the following weekday morning.  After a win, the next “Secret Sound” is debuted at 7:20am the following weekday with a beginning jackpot of $105.

8.  Decision and judgment by the on-air personality regarding a correct or incorrect guess if final. 

9. One winner per household for the length of the contest. 

10. WHGO is not responsible for illegible, late, lost, or misdirected entries or for any telecommunications malfunction including but not limited to any local or national telephone service provider, cellular phone company, or internet access provider including WHGO's internal telephone and internet systems.

11.  Winners of WHGO cash contests will receive their award via an issued check from Mississippi Media’s corporate office in California.  Allow 2-6 weeks for delivery.  Winners must provide on-air announcer required information at the time of winning including legal name, birth date, current address, phone number, and correct social security number.  Failure to comply will result in forfeiture of prize.  All provided information is held in strictest of confidence and is only used for corporate and Internal Revenue Service records only.